Mental Mark

Clothes were invented to protect the physical body from the surroundings. However, with the evolution of the human race, it gained new meaning and became a part of an individual's identity. With the expansion of clothing and accessories, new connotations were created, showing a part of who we are through visual appearance. Mental Mark divides these parts of your visual identity in various forms to see how these parts build up your self-identity. As humans, we consciously or unconsciously have various personas of self, which can affect our lives in different situations. How can we use our material extension to alter or develop our identity?

2021 | Thesis Capstone Project | Pratt Institute